Channel Marketing Platform

StructuredWeb is the only SaaS marketing software that gives global enterprises the tools to collaborate with their partners and agencies to drive scalable demand through their channel marketing programs.

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Channel Marketing Operations

Connect. Collaborate. Simplify.

StructuredWeb makes it easy for global companies to scale their entire end-to-end channel marketing process, by giving them the tools and intelligence they need to connect channel marketers, channel partners, and agencies to execute scalable marketing programs that drive results. From easy program set-up, to content collaboration tools, to faster campaign creation, to simplified partner onboarding — channel marketers have all the collaboration tools to increase partner participation, improve marketing performance, and drive higher returns on their channel marketing investment.

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Channel Marketing Automation

Drive Demand through your Partners

Scale your partner marketing activities and reach more customers by providing easy-to-use, automated, and repeatable marketing programs to 1000s of channel partners at the same time. Make marketing easy for partners with ready to execute and fully integrated campaigns with over 15 different multi-touch marketing tools — From inbound marketing, to social marketing, to email marketing, to digital advertising, to content syndication, and even direct mail— Now you can execute revenue driven campaigns, for your partners, from a powerful marketing platform in the cloud.

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Channel Lead Management

Increase Conversion and Expand your Channel Pipeline

Support partners with best-in-class lead-management programs, and get the most out of your partner marketing activities. With StructuredWeb lead management you can provide partners with proven lead-capture tools to generate more qualified leads — Automate nurturing programs that turn warm leads into opportunities — Pre-qualify leads to make sure they get the attention they deserve — And increase conversion rates with automated lead alerts that go directly to partners’ sales teams, so they can close more deals and expend your revenue.

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Reporting & Analytics

Improve Performance with Real-Time Channel Data

Whether you want to measure the success of an entire campaign, marketing program, channel partner, or specific marketing asset, StructuredWeb marketing analytics is the only channel metrics tool that provides you with a real-time picture of your channel marketing performance. With that type of visibility you can analyze aggregated data, measure partner performance, optimize campaigns, and leverage closed-loop reports to understand how your revenue marketing dollars convert to sales.

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